Get in Touch

digital marketing

Dentist SEO Digital Marketing Courses : What to expect

Dentist SEO Digital Marketing Courses : What to expect

by on October 19, 2018

Over the years,  businesses have been trying to race to the top of the search engine result pages.

Why do they do that? Simple, when people search for products or services using search engines like Google or Bing, they usually open the links that come up first — not many people notice the second or third page anymore.

[more…]

5 ways to boost your digital marketing success

5 ways to boost your digital marketing success

by on June 20, 2018

Economic and political landscapes adapt and change over time, and so your marketing strategy should be agile and responsive to cope with evolving scenarios.

What was applicable several years ago may not be best suited to drive your business forward now. In the worst-case scenario, your strategy could even be redundant and irrelevant.

To maintain your business success, you must adapt your marketing strategy to incorporate innovations and changes to public behaviours. Here are five ways to boost your digital marketing success. [more…]

Leading UK retirement housebuilder McCarthy & Stone appoints Delete for Search and Display Marketing

Leading UK retirement housebuilder McCarthy & Stone appoints Delete for Search and Display Marketing

by on July 3, 2017

Following a three-way pitch, the UK’s leading retirement housebuilder, McCarthy & Stone, has appointed digital agency Delete as their ongoing strategic partner to manage and deliver all search marketing campaigns to help drive brand awareness and increase prospect enquiries.

Delete’s main objective is to drive enquiries and sales leads by providing PPC, SEO, Display Marketing services and ongoing technical support and maintenance. To deliver, they will be targeting those looking to purchase retirement properties and key influencers in the decision process, such a friends and family members. [more…]

Combining digital marketing with offline marketing

Combining digital marketing with offline marketing

by on June 22, 2017

The digital world is still a relatively new concept in comparison to traditional marketing methods, only becoming mainstream in 1999 and growing even larger since then.

Practically everything we do has some form of online component nowadays, whether that is a connection to the web that makes the experience smoother and enhances it or a completely online version that offers a similar service built in an alternative way.

[more…]

The cost of doing SEO wrong

The cost of doing SEO wrong

by on May 12, 2017

If you want a prominent position in the organic search results and to get your brand in front of potential customer’s online, search engine optimisation should be a focal point of your marketing strategy.

[more…]

Poor web performance damages 68 per cent of customer relationships

by on April 11, 2017

New research by digital agency hosting specialist Wirehive has found more than two thirds (68 per cent) of UK consumers feel their opinion of a brand would be negatively affected by website downtime – the period when a website crashes, stopping people from logging on.

The survey of 1,000 UK consumers revealed the inconvenience of bad web hosting will put people off buying from brands in the long-term, as 57 per cent felt they would avoid buying from a brand because of downtime. It also found negative experiences online are common, with 45 per cent reporting they had been shut out of a website they were visiting with the aim to buy something in the week before they were polled. Over half of consumers (55 per cent) reported difficulty in reaching a site to check a product or service out.

[more…]

Ecommerce brands ‘all data, no action’ when it comes to marketing

by on December 8, 2016

Mapp Digital, LLC (www.mapp.com), one of the largest independent digital marketing technology companies in the world, today launched The Digital Customer Engagement Index [1] – [more…]

Experiential marketing can create experiences, rather than obvious marketing messages .. Hotcow Experiential

Experiential marketing can create experiences, rather than obvious marketing messages .. Hotcow Experiential

by on December 8, 2016

[more…]

Movers and Groovers : Delete appoints Philippe Feraille as Client Services Director

Movers and Groovers : Delete appoints Philippe Feraille as Client Services Director

by on December 8, 2016

Following a year of continued growth, London and Leeds-based digital agency Delete have appointed Philippe Feraille as their new Client Services Director.

Having previously held the position of Business Director at Omnicom’s production network agency eg+ worldwide (TBWA Network) and hub+ (BBDO Network), Feraille joins the Delete team with the focus of growing and maintaining highly successful, long term relationships with the agency’s growing client base. The role will see him responsible for developing the agency’s ‘Digital Success Framework’ for key client accounts and enhancing the value-focused business partnerships already in place. [more…]

Movers and Groovers : Amaze One appoints Mark Laycock to the role of Art Director

Movers and Groovers : Amaze One appoints Mark Laycock to the role of Art Director

by on November 24, 2016

Following a continued period of growth for the agency’s Manchester-based team, Amaze One – part of the St Ives Group – has announced the appointment of Mark Laycock to the role of Art Director.

Mark joins the Manchester office’s team from creative agency Spoken-Image, where he honed his craft in a series of design-based roles, overseeing projects for a number of iconic clients including; Historic Royal Palaces, Kellogg’s, The National Trust, Royal Botanic Gardens, Peel Holdings, Westminster Abbey and the Department of Health.

[more…]