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Amobee have bought Adconion Direct and Kontera Technologies

by on September 16, 2014

Amobee has today announced the completed acquisition of Adconion Direct and Kontera Technologies, Inc. for a combined $359million.

Operating as one entity under the Amobee brand, the integration of the three firms technologies will see the new Amobee offer the most advanced cross channel digital marketing technology platform and solutions in the advertising and technology industries.

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Movers and Groovers : VisualDNA have announced the appointment of Maureen Stapleton as Commercial Director for WHY

by on September 12, 2014

VisualDNA, have announced the appointment of Maureen Stapleton as Commercial Director for WHY, the company’s predictive analytics platform.

Maureen will be responsible for developing WHY’s go-to-market strategy, working in collaboration with brands and building WHY’s sales and customer development teams.

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Which brands have stood out and excited you so far in 2014? Interview Justin Opie, IMRG

by on June 7, 2014

A special interview with Justin Opie, Managing Director of the IMRG ( Thanks to  Digital & Wise and )

We were particularly interested in his take on "Which brands have stood out and excited you so far in 2014?"

With over 20 years’ experience launching and developing IT, digital marketing, retail and ecommerce media, including brands such as Adtech and ECommerce Expo, Justin has developed a deep understanding of these communities, and offers a broad perspective of what makes these fast moving markets tick.

http://www.imrg.org/

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Great list / How to discover influencers in your industry

by on May 19, 2014

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“With GamesGRABR, gamers can discover, collect, play and buy titles across the web

by on March 26, 2014

The Pinterest of online #gaming, @gamesGRABR, selects @SocialableTeam for #socialmedia

Rapidly growing digital marketing and social media agency to grow the Number One games portal’s user base, create their content, and generate more targeted and engaged users

London, United Kingdom, 27th March 2014: Award-winning gamesGRABR, the social network for people that love games, has selected Socialable to deliver its social media strategy and create its gaming content.  The overall aim is to establish awareness of, increase user engagement with, and position gamesGRABR as THE Number One games portal.

Socialable, which has more social proof than any other European social media and digital marketing agency, was founded by Forbes social media power influencer and visionary entrepreneur, Lilach Bullock.

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Ideas etc. “The Best of the Email Swipe File” Email design trends critical for digital marketing

by on January 30, 2014



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Nissan increase use of contextual cross-platform ad formats from Vibrant Media

by on January 10, 2014

Car maker Nissan has increased its use of Vibrant Media contextual ad formats to initiate relationships with UK consumers on both mobile and desktop devices. 

 

Nissan commenced a trial of Vibrant Media’s cross-platform, In-Image and In-Text ad formats in June 2013. Nissan wanted to build brand awareness and to drive brochure downloads prior to the launch of its new B segment supermini, the Nissan Note, which officially launched in September 2013. www.vibrantmedia.com

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Bristol Digital Marketing Conference has just been announced – Grab your tickets today

by on January 2, 2014

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SES London returns this February with a comprehensive agenda to guide you through the new marketing landscape of Converged Media

by on December 10, 2013

Learn to engage customers and increase ROI by distributing your online marketing efforts across paid, owned & earned media. Join the leaders of today's digital marketing & advertising industry at SES.  Read on

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Chuffed – Just earned a gold badge in #Digital Marketing | TheMarketingblog

by on November 25, 2013

Chuffed – Just earned a gold badge in #Digital Marketing | TheMarketingblog | Fresh Marketing News | Scoop.it

Great news : This blog just earned a gold badge in #Digital Marketing for the topic Fresh Marketing News on @scoopit

Check the gold badge site here.

From www.themarketingblog.co.uk

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