DMA Talent
DMA Talent, part of the Data & Marketing Association, has published new guidance, ‘DMA Talent: Autism Employer Guide’, created using insights from NHS autism specialists, brands/employers, and autistic employees employed across creative, data and marketing roles – the UK’s first.
Personal & social skills are vital for entry-level marketers wanting to start a career in the data & marketing industry, yet they remain the hardest to recruit for according to new research from Data & Marketing Association.
To help businesses and aspiring marketers better understand what skills are most in demand in the industry, the ‘Data & Marketing: Attracting the Next Generation’ report asked managers of organisations, large and small, what skills they look for when recruiting for entry-level marketers.
Today the DMA launches its new brand, incorporating learning, talent and membership divisions under a single entity and a new name - the Data & Marketing Association.
The rebrand is part of the DMA’s ongoing mission to be the most customer-focused business community and the leading voice for intelligent marketing. The DMA will integrate DMA Learning, powered by the Institute of Data & Marketing (IDM) and DMA Talent into its proposition.
Kate Burnett, MD of DMA Talent, discusses why the DMA is helping businesses to support a diverse workforce through their Neurodiversity Initiative
World Autism Awareness Week, taking place during the first week of April this year, will inspire people across the UK to take part in activities to raise awareness for autism charities. However, we need to do more in terms of promoting equality across the workforce - this all starts in our awareness and understanding of conditions like autism.
Kate Burnett, MD of DMA Talent, discusses why businesses need to become more neurodiverse friendly to tap into an underutilised talent pool
There is increasing demand within the data and marketing industry for analytical, data-minded individuals, which could lead to the talent pool becoming stretched.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go. 
If you are running a B2B company then you know that generating high-quality leads to keep that sales funnel nice and full is paramount. You also know that is often easier said than done.