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Durex launches #DoNotDisturb digital detox social experiment to investigate if tech is ruining couples’ holiday sex

Durex launches #DoNotDisturb digital detox social experiment to investigate if tech is ruining couples’ holiday sex

by on May 24, 2016

To test the theory that an addiction to tech and smartphones is the reason sex on holidays often does not live up to couples’ expectations, Durex has launched a social experiment.

Durex invited real couples on the holiday of a lifetime as part of a filmed social experiment, devised and created by TMW Unlimited, dividing them into couples with and without tech - no phones, no tablets, no TV and no laptops.

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