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Shaken & Stirred - Influential Brand Profiling and Positioning

Dr Vicky Williamson

“The pleasure we get from listening to music is driven by our love of exercising our expectations in a safe and satisfying scenario” / Dr Vicky Williamson

Dr Vicky Williamson writes … Recently a new Tesco Metro appeared near to where I live. They seem to be everywhere nowadays. I still prefer to visit my local shop for a bottle of milk (customer service like Mr Lees’ is […]

“The pleasure we get from listening to music is driven by our love of exercising our expectations in a safe and satisfying scenario” / Dr Vicky Williamson Read More »

How music can improve any retail environment / Dr Vicky Williamson, Immedia’s music psychologist

Taking it too personally …  Dr Vicky Williamson, Immedia’ s music psychologist  In my previous blog I discussed how music can improve any retail environment, as it demonstrates attention to care and quality and can create a more comfortable shopping

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