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Marketing tips for the electronics industry

Marketing tips for the electronics industry

by on April 15, 2020

The electronics industry tends to be at the forefront of technology and business trends. However, electronics firms often fall short in marketing.

For example, they may rely too heavily on in-store demos, advertising in store circulars and TV commercials. Here are a few modern marketing tips for the electronics industry.


When and what is Cyber Monday?

by on November 25, 2015

You might be well aware of Black Friday and the brilliant deals (not to mention occasionally violent scenes) that it produces, but Cyber Monday is hardly any less of a fixture in the shopping calendar, albeit with one big difference: it's an online-only affair.


Movers and Groovers / Andy Griffiths continues to lead Samsung business in the UK and Ireland in new role as President

by on December 16, 2013

London UK, 16th December, 2011 - Samsung Electronics Co. Ltd today announced the promotion of Andy Griffiths to President of the Samsung business in the UK and Ireland, a new role in which Andy will continue to lead the entire UK business as it goes from strength-to-strength.

Andy’s promotion follows a year in which Samsung has seen impressive growth across all three of its business groups. In Consumer Electronics, Samsung has made its intentions of making a mark on the domestic appliances market clear.