#emailmarketing
Emails are a fantastic method of digital marketing that is used by thousands of businesses on a daily basis.
With so many emails being sent out regularly, making sure that everything about your email is intriguing and formatted well enough for the receiver to open and read it is essential.
To ensure that you are getting enough from this promotional method, here are some simple ways to improve your email marketing campaigns.
The key to promoting and growing your business is an effective email marketing plan. Learn the best MailChimp tips for a successful email marketing strategy.
Are you wondering if email marketing is still an effective means for speaking to your customers?
By Rochelle Fowler, Marketing Manager UK & Nordics , Selligent Marketing Cloud
The pace of change has never been quicker.
Accelerating technological developments mean it’s expected that in in five years our technology will be 32 times better than it is now, and in 20 years it will be a million times more advanced.
This rapid change is driving changes in consumer behaviour and expectations too. The demand for instant gratification means consumers are speeding up, and within businesses, it is marketers leading the race to keep up.
There are a lot of new digital marketing instruments that you can use today, including social media and videos, but that doesn’t make email and email marketing campaigns any less effective.
Email may be the oldest trick in the book, but it is a trick that continues to produce great return on investment, or ROI. This is also the reason why emails are inseparable from today’s best digital marketing campaigns.
Save the date: dotmailer’s 2017 Summit to set the scene for the future of marketing
The inaugural dotmailer Summit will open its doors on 1st March 2017 to the marketing community keen to learn from the very best in the industry. Held at the Grange Tower Bridge Hotel London, the one-day international event will be a conference based around industry leadership, constant innovation and building tomorrow’s email marketing landscape.
The summit promises to engage audiences with an agenda of inspirational speeches, big-brand success stories, panel debates, hack sessions and demo pods exploring the themes of customer experience, brand development and the future of marketing, e-commerce and improving digital talent.
Early bird tickets are available for £149.99+VAT before 23rd December 2016.
What to expect from Data Driven Business 2016? First Highlights! https://t.co/B5e79dt4BZ … Please retweet pic.twitter.com/aikqiCUVUn
— Will Corry (@slievemore) July 13, 2016
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Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
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