IAB Research : In 2013, UK consumers made 150 million purchases via affiliate websites – three for every British adult – totalling £13 billion

Advertising, Apps, Best advertising story, Ecommerce, FaceBook, Google, iPhone, Lead story, LinkedIn, Metrics, Mobile Marketing, Mobile/Tablet, Online Advertising, Online Video, Pinterest, Retail, Twitter / By

Advertisers spent £1 billion on “Online Performance Marketing” in 2013; up 15% on 2012 Generates £14bn in sales, equals £14 for every £1 spent 4 in 10 Britons online a month visit a price comparison site London, 21 January, 2014: […]

IAB Research : In 2013, UK consumers made 150 million purchases via affiliate websites – three for every British adult – totalling £13 billion Read More »