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health and beauty industry

Pharmacy2U appoints MoreNiche to promote its online doctor and pharmacy service through performance marketing

by on December 16, 2013

Pharmacy2U, the UK’s leading dedicated online doctor and pharmacy, has appointed MoreNiche ( to complement its affiliate marketing programme. The NHS approved company will be looking to extend brand awareness, drive traffic to the site ( and increase lead generation for its online doctor service and pharmacy.

The Online doctor provides a fast and discrete service for a wide range of conditions including those that patients may be embarrassed about. The service enables prescription medicines to be ordered and delivered direct to people’s homes if approved by their GP [more…]

MoreNiche reinvests 50% of its profits as it develops new markets for the affiliate business

by on October 14, 2013

MoreNiche, the premium affiliate network for the health and beauty industry (, today announced it is reinvesting £2M of pre-tax profits for 2012-2013 into the company as it develops new projects for the affiliate business.

MoreNiche currently has over 190,000 affiliates operating in the health and beauty market and works with a number of specialist ecommerce companies including Evolution Slimming. MoreNiche, which offers rates of up to 40% for its affiliates, has completed commission payments in excess of £20M since trading in 2008.


Research : Customer support in the affiliate industry is extremely poor : New study from MoreNiche reveals dismal results

by on October 1, 2013

MoreNiche,, the affiliate network for the health and beauty industry today released results of a major study into the affiliate industry’s customer support systems.

30 networks were surveyed over a 6 week period. These included large networks such as Commission Junction, TradeDoubler and Affilinet as well as industry specific networks such as MarketHealth. Results have shown that 60% failed to respond to any support requests within 2 days with many failing to give any response at all. [more…]