TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

H&M

3 very successful Snapchat promotions … H&M, Burger King, Mondelez / PromoVeritas

[From PromoVeritas] .The rise of social networks such as Facebook, Twitter and Instagram has revolutionised the way promotions are run. They enable campaigns to be launched quickly, cheaply and easily in just about any country of the world. Until recently […]

3 very successful Snapchat promotions … H&M, Burger King, Mondelez / PromoVeritas Read More »

Disrespectful and ‘offensive’ blunder : H&M has come under fire for selling a striped scarf

H&M sparks fury for selling ‘offensive’ striped scarf which looks like Jewish prayer shawl H&M is selling a £12.99 scarf which looks like the tallit prayer shawl It has the same striped design and knotted ends as the ‘ritual item’

Disrespectful and ‘offensive’ blunder : H&M has come under fire for selling a striped scarf Read More »

All about : Oven Apprentice, New App For Home Cooks, Outdoor Plus, Suzanne Hodgins, Office Fitness, Table Tennis Meeting Table

Movers & Groovers : Outdoor Plus, has appointed Suzanne Hodgins as Head of Marketing, marking another significant step in the rapid growth of Outdoor Plus, specifically in the DOOH space. Hodgins will report into Steve Atkinson, Commercial Director and will

All about : Oven Apprentice, New App For Home Cooks, Outdoor Plus, Suzanne Hodgins, Office Fitness, Table Tennis Meeting Table Read More »

Women for Women / Model Jennie Runk says it’s time we stopped obsessing about size

From www.bbc.co.uk – “Plus-size” model Jennie Runk, who is fronting clothing chain H&M’s beachwear campaign, says it’s time we stopped obsessing about size. When H&M hired a “plus-size” model to show off the range of sizes for its beachwear, the ad

Women for Women / Model Jennie Runk says it’s time we stopped obsessing about size Read More »

& Other Stories – Skincare to skimpies / Kate Ormrod, Verdict Research

H&M’s new brand & Other Stories launches today on London’s Regent Street as part of the retailer’s multi-brand strategy to compete with Inditex. Verdict clothing analyst Kate Ormrod offers her insight on how the move will widen H&M’s appeal and

& Other Stories – Skincare to skimpies / Kate Ormrod, Verdict Research Read More »