HR
Business owners, managers and employees are all facing more hurdles than ever imagines. The current pandemic has shocked organisations worldwide and forced quick changes to be implemented in the way we work.
Controlling workflow through document automation when managing everyday operations in your business is a necessity.
Discover how it can help you.
Hands up if you understand what the term documentation automation means? If your hand is down, don't worry, you're not alone.
Would human resources officers be the ideal customers for your products or services?
This brief guide will introduce you to some of the most important things you need to know about marketing to HR professionals.
For businesses of all sizes and in many different industries, HR and marketing are two crucial arms but not often ones which are intertwined.
Despite this, there is actually a great deal that HR can learn from marketing which could have a significant impact on the success of the business in the long run. In order for a business to be profitable it will need to focus on customer satisfaction and employee effectiveness and this is where HR can learn from marketing.
It might feel like we’ve barely scratched the surface of how millennials prefer to work, and how they influence our workforce. But there’s a new gang of kids on the block – “Generation Z” – and they’re about to start flooding our workplace. What is “Generation Z”?
We’ve been naming different generational cohorts for decades. For example, anybody born between 1890-1915 belongs to “The Lost Generation”. And anybody born between 1946-1964 is a “Baby Boomer”.
New research has shown that Marketing is under serious threat from HR, raising real questions for businesses and the teams charged with upholding the voice of their brand.
In a series of worrying findings for Marketing, Omobono, the creative and technology agency for business brands, has found that HR is now the second most powerful voice in the company. [more…]
The research, conducted by Morgan Redwood, a leading expert in leadership development, is based on responses from the Heads of Human Resource departments or Board Director level from over 250 businesses. These have been drawn from across the UK and from a mix of sectors and a range of company sizes, with two thirds employing over 250 people, and none less than 50.
Janice Haddon, MD of Morgan Redwood, said: “In today’s fast-paced environment, businesses can’t afford to stand still. They need to take advantage of whichever opportunities present themselves. With constant change a factor of the modern world, it’s becoming too much for one set of shoulders to bear. An entrepreneurial culture fosters the mind-set of spotting and developing new opportunities for business success throughout the company.”
Bryan Adams, CEO & Founder, Ph.Creative
In 2014, Virgin lost 7,500 customers as a result of direct candidate rejection or poor candidate experience. Through market research and analysis we were able to put a price on this figure: 7,500 lost customers translated to roughly £4.4m in lost revenue.
The question remains: what can brands do to tackle the widespread issue of consumer loyalty after poor candidate experience?
"I Had My Interview. Now What? 5 Post-Interview Tips." by HR on @LinkedIn https://t.co/q7wRMKbLlF … pic.twitter.com/nY6rXwF0K8
— Will Corry (@slievemore) June 16, 2015
The big agency groups are turning to online pitching to boost the efficiency of their new business efforts.
The number of large agencies using blur's online marketplace to win new marketing and PR clients has risen dramatically with over 2,000 joining in the past 12 months.
In recent months, firms such as JWT, Edelman, Iris Worldwide, Leo Burnett, Lewis PR, McCann and Havas have joined blur to pitch for marketing, PR, video and digital briefs.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go. 
If you are running a B2B company then you know that generating high-quality leads to keep that sales funnel nice and full is paramount. You also know that is often easier said than done.