Ian Jindal
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Ian Jindal, Editor in Chief and Co-Founder of InternetRetailing writes ...
Fans of the actor Tom Cruise are probably familiar with the phrase ‘show me the money’ – a totemic line from the 1996 movie Jerry Maguire.
Last year we saw more retailers globally applying omnichannel retailing and trialing unique in-store marketing solutions.
So, where are we at now? Who is doing what?
How is this translating into the UK market?
Reaching a global audience with InternetRetailing Media's partnership with Clarion Events http://t.co/tadv8AYOid … pic.twitter.com/ADiNItyWM5
— Will Corry (@slievemore) March 28, 2015
Eddie Woffinden, head of digital merchandising at QVC and one of the key speakers at this year’s Internet Retailing Expo (IRX 2015), gives his exclusive guidance to those retailers looking to improve their merchandising across channels. Read Eddie's Tips
“Focus on what the different channels are used for and how your customer uses them. Study the data to see the differences. Don’t just assume an ‘omni-channel’ approach for merchandising your channels and simply put the same message on them all. They are unique devices and understanding that is important.
For further information and to book your place now visit www.internetretailingexpo.com or www.edeliveryexpo.com.
Ian Jindal writes .. InternetRetailing Expo (IRX) is a fortnight away. I wanted to highlight three reasons to be with us on the first day, 25 March.
Internet Retailing Research : http://t.co/rU7ojnOlyD … via @etailexpo pic.twitter.com/oZmf0kIvI0
— Will Corry (@slievemore) February 9, 2015
Internet Retailing Research : http://t.co/rU7ojnOlyD … via @etailexpo pic.twitter.com/oZmf0kIvI0
— Will Corry (@slievemore) February 9, 2015
Exclusive - From Social Media to Social Commerce by Ian Jindal
To learn more about social commerce and the full multichannel retail landscape, book your place at the Internet Retailing Expo and the eDelivery Expo taking place on 25th and 26th March 2015.
Social media is enjoying a retail renaissance. Customers may have rejected the literal interpretation of s-commerce when they opted not to buy direct from Facebook stores, but today retailers are finding new and more creative ways to harness the still-spectacular power of social media.
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Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
