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Women for Women : Loose Women stars strip to their underwear to proudly flaunt their ‘stretch marks, cellulite and scars’

Women for Women : Loose Women stars strip to their underwear to proudly flaunt their ‘stretch marks, cellulite and scars’

by on May 1, 2017

Every Body tells a story....Tuesday 2nd May at 12.30pm on ITV

Loose Women Body Stories airs from Tuesday 2nd May at 12.30pm. The campaign sees nine of ITV’s Loose Women panellists bare their bodies for the first time - without filters or airbrushing - and photographed in swimwear by international superstar photographer Bryan Adams, who has previously photographed the most famous women in the world including The Queen and Kate Moss.

Billboard posters launched across the country yesterday featuring the stunning images of the Loose Women. The aim of the campaign is to encourage all women, whatever age, or size, to celebrate the story their body tells. Whatever it is that they see as their 'flaws', be it a post-operative scar, birthmarks, post baby-weight or stretch marks; to say ‘it’s ok, it’s part of what makes you ‘you’.

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Noel Edmonds gets a string of new shows… and earns £10million

by on August 21, 2016

Channel 4 to make him the richest daytime TV host in Britain despite axing Deal Or No Deal

  • The last episode of the biggest spending game show will air in Autumn
  • Channel 4 say Noel Edmonds is working on a range of new programmes
  • A Deal or No Deal Tour will hope to 'reach new audiences'

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Windsor Mint delighted as TV Campaign trebles sales

Windsor Mint delighted as TV Campaign trebles sales

by on August 3, 2016

Windsor Mint is delighted at the results of its first ever TV campaign put together by West Country based Mostly Media. The Queen Elizabeth II Birthday campaign ran in April, May and June showcasing Windsor Mint's commemorative strikes for the event. The campaign ran across ITV, SKY, Channel 4 and Turner channels using a mixture of 30 and 60 second commercials.

Acknowledged by Windsor Mint as its most successful TV campaign ever, the results speak for themselves with a £200k total spend seeing the lowest cost per order ever achieved through TV advertising and sales trebling what was predicted.

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ITV Creates Feature Length Commercial to Mark Queen’s 90th Birthday

ITV Creates Feature Length Commercial to Mark Queen’s 90th Birthday

by on May 6, 2016

To mark the Queen’s birthday, ITV has announced it has developed and created a unique feature-length commercial which will air in The Queen’s 90th Birthday [more…]

ITV announces Britain’s Got Talent partnership with The National Lottery

ITV announces Britain’s Got Talent partnership with The National Lottery

by on April 1, 2016

ITV Commercial, FremantleMedia UK and Syco Entertainment today announced they have signed a wide-ranging sponsorship deal with UK National Lottery operator, Camelot, for the forthcoming tenth series of hit show, Britain’s Got Talent. [more…]

ITV has struck a programmatic deal with RadiumOne enabling TV and online ads to be synced

by on November 20, 2015

Within milliseconds of an ad playing on ITV, a similar digital ad will be served to users online with a similar profile to the TV audience in terms of socio-demographics & geography.

RadiumOne's technology enables an additional layer of audience to be included - those likely to be interested in the ad based on the content they share or engage with online.

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News about Small Business, Vodafone, Brexit, Tesco, ITV and the National Grid .. City Briefing from the Telegraph

by on November 10, 2015

Welcome to our round-up of the biggest stories in the business world right now.

Vodafone claims 'turning point' as earnings grow

ABN Amro to raise up to £3.1bn in IPO

Britain's small businesses unfazed by threat of Brexit

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ITV hits out at the BBC over Bargain Hunt

by on October 29, 2015

Under pressure over its ratings, Britain's biggest commercial broadcaster lashes out over lack of distinctiveness on BBC One

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“The BBC to lose a portion of the RBS Six Nations live broadcast rights to ITV”

by on July 17, 2015

  SIX NATIONS ON ITV: MORE OPPORTUNITIES FOR BRANDS AS SPORT CONTINUES TO GO COMMERCIAL - adconnection  (via Six Nations on ITV: More opportunities for brands as sport continues to go commercial | Blog | Media Agency | Media Agency UK | Advertising Newspapers | Online Advertise - adconnection)

At a time in which there is considerable scrutiny over license fees and increased financial strains on the BBC, to lose a portion of the RBS Six Nations live broadcast rights to ITV marks yet another challenge for the Beeb. Via adconnection

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Movers and Groovers : Archant has announced the appointment of Craig Nayman

by on February 21, 2015

Archant has announced the appointment of Craig Nayman as its first-ever Chief Commercial Officer, with a brief covering sales and commercial activities right across the company.

Craig is a former Director of Sales for ITV Channels and owner of commercial and sales consultancy Red Cannon.

He takes over the new role, created when Archant @archant was reorganised into a function-based structure in January, from interim Chief Commercial Officer Johnny Hustler, who will retire after a long and distinguished career at Archant at the end of March.

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