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Kimberly Elia

Dark Rome used a tailored affiliate marketing programme to boost sales of its Italy tours

by on October 1, 2013

Dark Rome (www.DarkRome.com) is the tour company that specializes in high quality tours and walks around Rome, the Vatican, Florence, Milan, Tuscany and Pompeii. The tour operator offers travellers guided visits to classic venues as well as lesser known, off the beaten track, sites.

Dark Rome had focused primarily on PPC and SEO to market its range of tours in the UK and across Europe. Although this had been working well the company was keen to extend its marketing efforts. [more…]