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Lead generation

Why content marketing is your key to B2B lead generation

by on October 27, 2012

You have a great product or service to offer with some beneficial features that no one else really has. Ultimately, you help your customers solve a key problem in a way that will save them money, make them more of it or help them beat out their competitors. But you’re not getting as much as exposure as you would like or generating as many leads. Does this sound familiar?

Companies are discovered in many different ways, but if you want to be found by your potential customers and prospects when they’re looking, you need to think about who your audience members are, what kinds of things they are reading, what information they are looking for and where they are looking for it.

Today, 83 percent of B2B buyers use online channels to research B2B brands – and your business has to be part of the online landscape if you want to stand out. You can’t get people to learn about your services and ignite sales – or at least conversations – if prospects aren’t even aware of your company.

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Events / Promo code inbound50 gives you a massive 50% discount for Inbound Marketing UK

by on October 25, 2012

Here’s a Inbound Marketing UK conference happening in London early November … TheMarketingblog are delighted to announce that we are a Bronze Sponsor. Will Corry – our editor will be giving a presentation on Content Marketing – ‘What works for me and what doesn’t’ ..

If I was you, I’d get there for 9am and listen to David Meerman Scott giving the Keynote speech. Some background. David Meerman Scott’s book “The New Rules of Marketing & PR” opened people’s eyes to the new realities of marketing. Six months on the BusinessWeek bestseller list with over a quarter of a million copies sold in more than 25 languages.

To avoid disappointment book your seat NOW...and better still use the promo code inbound50 and you will get a 50% discount.

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Octopus answers the IOVOX call for funding

by on October 19, 2012

Octopus Investments (“Octopus”) today confirms that it has invested in IOVOX, the provider of telephony analytics. Octopus’ investment will support IOVOX’s plans for further expansion into Europe. [more…]

Don’t miss David Meerman Scott at Inbound Marketing, London in early November / Promo code inbound50 gives you a massive 50% discount

by on October 9, 2012

There’s a Inbound Marketing UK conference happening in London early November ... TheMarketingblog are delighted to announce that we are a Bronze Sponsor. Will Corry - our editor will be giving a presentation on Content Marketing - 'What works for me and what doesn't' ..

If I was you, I’d get there for 9am and listen to David Meerman Scott giving the Keynote speech. Some background. David Meerman Scott's book "The New Rules of Marketing & PR" opened people's eyes to the new realities of marketing. Six months on the BusinessWeek bestseller list with over a quarter of a million copies sold in more than 25 languages.

To avoid disappointment book your seat NOW...and better still use the promo code inbound50 and you will get a 50% discount.

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Discover the latest industry advice on; lead generation, lead nurturing, marketing automation, content creation, SEO, social media and blogging

by on October 8, 2012

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All about…Sendible, Businesses in Berkshire, Wales – Tourism, Red Rocket Media, STIHL, Lead generation,Vox Pops International

by on March 22, 2012

Social media – marketing sideline or sales resource?

Is it the time for you to assess what your lead generation company is saying about social media. Learn how to leverage Facebook, Pinterest, Twitter...

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Social media – marketing sideline or sales resource?

by on March 22, 2012

Is it the time for you to assess what your lead generation company is saying about social media.

Learn how to leverage Facebook, Pinterest, Twitter and LinkedIn etc. for lead generation.

Our new ‘View from the Top’ plan.

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Lead generation / Mainline Flatpacks / Google+ / Internet Retailing Expo / Vox Pops International /

by on March 22, 2012

 

Here is a quick read check of some of our stories in March 2012 ..enjoy.
Want your success story loaded here - Contact Will Corry, the UK Brand Journalist 01784 434 412

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Marketers : Need a lead generation plan that works? – Try our ‘no risk trial

by on March 19, 2012

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Need an urgent lead generation thrust fast? – Try our ‘no risk trial – it’s free please test us out

by on March 17, 2012

Learn how to leverage Facebook, Pinterest, Twitter and LinkedIn for lead generation. Until end March 2012 we are giving a no risk trial of our new 'View from the Top' plan. It's free

Please test us out. Call Will Corry before the end of March on 01784 434 412 will@themarketingblog.co.uk now for your free trial.

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