IAB UK : “Consumers will get a better ad experience whilst the industry can focus on a smaller number of ad formats”

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The Internet Advertising Bureau UK is promoting a new portfolio of online ad formats as part of the industry-wide drive to improve people’s online experience and reduce ad blocking. The IAB’s current portfolio of 33 different ad formats will reduce […]

IAB UK : “Consumers will get a better ad experience whilst the industry can focus on a smaller number of ad formats” Read More »