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Shaken & Stirred - Influential Brand Profiling and Positioning

London Fashion Week

83% of millennials are more likely to visit Gucci than those over 35s

Aspirational millennials set luxury fashion in their sights Traditional designers capitalising on millennial money through digital 83% of millennials are more likely to visit Gucci than those over 35s Louis Vuitton and Supreme partnership drove 23% increase in brand searches[i] […]

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#LiveTrends / Twitter and TOPSHOP democratise fashion in groundbreaking digital out of home campaign

Twitter and TOPSHOP will showcase emerging fashion trends as they happen live from London Fashion Week in a unique collaboration broadcast across eight Ocean screens in six UK cities. Listening to the industry and influencers as they Tweet at and

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Women for Women : Flagship store for ‘ignored plus-size shoppers’ opens in Oxford Street

From www.standard.co.uk – The owners of a new Oxford Street store for plus-size shoppers which opened today, hours after the end of London Fashion Week, said their customers had felt ignored by the skinny-obsessed fashion industry for too long.

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Big News : Victoria Beckham smiled for the cameras at British Vogue’s London Fashion Week

From www.popsugar.com –  Front-Row Status: See All the Stars at London Fashion Week! London Fashion Week is under way, and plenty of stars are stepping out for the fun overseas. Victoria Beckham smiled for the cameras at British Vogue’s London Fashion

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London Fashion Week / “Our brief was to firmly position NIVEA Soft in the fashion territory and encourage people to trial the product” … Jim Carless, Space

Nivea Soft is taking to the streets of London during London Fashion Week (13-17 September) with a sampling and social media campaign led by integrated marketing agency Space. To celebrate the launch of its new limited edition range of NIVEA

London Fashion Week / “Our brief was to firmly position NIVEA Soft in the fashion territory and encourage people to trial the product” … Jim Carless, Space Read More »