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5 must-have tools for a successful digital marketing campaign

5 must-have tools for a successful digital marketing campaign

by on July 12, 2020

Since the inception of the internet, digital marketing has dominated the marketing domain across the world.

Today, digital marketing is used all over the place and its impact can be felt across all digital platforms, be it blogs, web, social media, mobile applications etc.

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Lot of fear – and fearmongering .. Preparing marketing managers for GDPR .. by Ashley Marron

Lot of fear – and fearmongering .. Preparing marketing managers for GDPR .. by Ashley Marron

by on January 15, 2018

The first unsolicited marketing pitch probably dates back to the middle Palaeolithic period when an enterprising early hominid, clutching swatch pads of rock samples, stuck his foot in a cave door in an attempt to close a sale. 

Things have moved on and in today’s digital world, such pitches are more likely to come in the form of spam – those infuriating junk emails that keep flooding into our inbox, plugging things we’ll never want or need, preventing us from finding that crucial memo from the boss we planned to quote from in a meeting that’s just about to start.

Ashley Marron is CEO of East Kilbride-based Barvas, @barvasapp a management software tool for small and medium sized businesses

https://www.barvas.com/

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’10 free services that every tech entrepreneur needs to know’ / Dan McCormick, SVP at Shutterstock

by on March 14, 2014

Dan McCormick, SVP at Shutterstock has written a by-line aimed at small and medium businesses on '10 free services that every tech entrepreneur needs to know.'

The article gives useful tips on each area of business marketing and business development for those who are already tech savvy or just starting out.

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