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Since the inception of the internet, digital marketing has dominated the marketing domain across the world.
Today, digital marketing is used all over the place and its impact can be felt across all digital platforms, be it blogs, web, social media, mobile applications etc.
The key to promoting and growing your business is an effective email marketing plan. Learn the best MailChimp tips for a successful email marketing strategy.
Are you wondering if email marketing is still an effective means for speaking to your customers?
The first unsolicited marketing pitch probably dates back to the middle Palaeolithic period when an enterprising early hominid, clutching swatch pads of rock samples, stuck his foot in a cave door in an attempt to close a sale. 
Things have moved on and in today’s digital world, such pitches are more likely to come in the form of spam – those infuriating junk emails that keep flooding into our inbox, plugging things we’ll never want or need, preventing us from finding that crucial memo from the boss we planned to quote from in a meeting that’s just about to start.
Ashley Marron is CEO of East Kilbride-based Barvas, @barvasapp a management software tool for small and medium sized businesses
Dan McCormick, SVP at Shutterstock has written a by-line aimed at small and medium businesses on '10 free services that every tech entrepreneur needs to know.'
The article gives useful tips on each area of business marketing and business development for those who are already tech savvy or just starting out.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go. 
If you are running a B2B company then you know that generating high-quality leads to keep that sales funnel nice and full is paramount. You also know that is often easier said than done.
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