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Social Local Mobile – SoLoMo comes to life at IRX 2013

IRX 2013 : SoLoMo is a current acronym for ‘Social Local Mobile’, reflecting the maturity of mobile from a technology and device into a full part of the customer’s expectation and experience. “Social” is important since not only do people

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New Google study / If Content is King, Multiscreen is the Queen

New research out from Google, working with market analysts Ipsos and Sterling Brands, puts some hard numbers behind the often-noticed trend of how people in the U.S. are using a combination of phones, tablets, computer and TVs to consume digital content.

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“People still consider Google+ just another social media network – it’s actually much more than that!”

Michelle Hill of Red Rocket Media writes… If there is one thing all companies should do ASAP this year, it’s to get themselves on Google+. “Arghhhhh, not another social media network” I hear you moan,

“People still consider Google+ just another social media network – it’s actually much more than that!” Read More »