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Marketing Pointers …. “3 tips and tricks for starting a marketing agency”

In the past, it was very difficult to start a marketing agency as there were very few options for marketing business personals. The physical and traditional media opportunities were very few, so the survival of such marketing agencies was very

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Research : Study shows 92% of UK customers would cheat on their favourite retailers / ICLP

Global loyalty marketing agency, ICLP, reveals that the majority of British consumers are now in less committed relationships with their favourite retailers than ever before, with only 8% feeling devoted towards their preferred retail brands. Devotion, which is a factor

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What the new EU data laws mean for multi-unit retailers : Chris Scarre and James Johnston

Chris Scarre and James Johnston write … With the agreed reform set to arrive in the spring, what exactly will new EU data protection legislation mean for your marketing department? This spring, new EU data protection legislation is set to be passed

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