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Designing the perfect marketing email / eSeller

Designing the perfect marketing email / eSeller

by on July 25, 2016

by Paul Skeldon in eSeller

We’ve seen how important email is to your marketing mix and email is not going away anytime soon, but to keep shoppers opening your messages in the midst of an increasingly crowded inbox, they must have a good experience with your emails and find value in opening them.

If your emails aren’t attractive they may eventually stop opening them, or worse, unsubscribe from your list altogether.

So what can you do to make your email marketing look good? Here are the key things to focus on getting right from the get go.

http://eseller.net/

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“Designing the perfect marketing email” –  by Paul Skeldon in eSeller

“Designing the perfect marketing email” – by Paul Skeldon in eSeller

by on July 18, 2016

Interesting article from Paul Skeldon in eSeller

We’ve seen how important email is to your marketing mix and email is not going away anytime soon, but to keep shoppers opening your messages in the midst of an increasingly crowded inbox, they must have a good experience with your emails and find value in opening them.

If your emails aren’t attractive they may eventually stop opening them, or worse, unsubscribe from your list altogether.

[more…]