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Matthew Heath

Travel/leisure …. LIDA lands CRM account for P&O Cruises and Cunard

by on August 20, 2015

Agency to transform P&O Cruises and Cunard direct to customer marketing -


LIDA clinches direct marketing business for Oxfam – the account is estimated to be at £5million

by on November 13, 2014

– Agency secures account following competitive pitch against Rapp and Atomic London –

Oxfam has awarded LIDA @lidalondon its direct and digital fundraising business. The agency won the account following a competitive pitch against 6 pitching agencies that began at the beginning of September, 2014. The incumbent on the account was WPN Chameleon. [more…]

LIDA restructures creative department after major business wins

by on May 19, 2014

Digital and Direct Agency LIDA has won the coveted Land Rover UK retail marketing account after a competitive pitch run by ISBA.

The agency will now run retail marketing and aftersales for the iconic British car manufacturer.

It is the second Land Rover win for @lidalondon in less than ten months, after the agency was appointed to develop a class-leading customer engagement programme in 2013.

It comes at an exciting stage for Land Rover who announced earlier this month the upcoming launch of the new Discovery family of vehicles.