Superbowl 2017 : Thoughts from Dan Wilson, Head of Data at Fetch, Chris Cardew, Head of Strategy at Mindshare and Duncan Wynn, Director of Sales at Sky Media Very soon the Atlanta Falcons and the New England Patriots will go […]
Superbowl 2017 : Thoughts from Dan Wilson, Chris Cardew and Duncan Wynn Read More »
This week’s ad:tech London event (13-14 October) features an eclectic mix of the sharpest minds in marketing, media and technology. Here’s a snapshot of some of this year’s content highlights: Pete Blackshaw, Global Head of Digital & Social, Nestle Innovation, ecommerce
Heavy ad hitters Heineken, Unilever, McDonald’s and others including; Bacardi, Ford, Kellogg’s, Lego, BT, and easyJet make up an impressive list of the 30 top brands set to unveil their latest digital agendas at ad:tech London on 11-12 September. ad:tech
In the media sector, reputation plays a hugely important role in selecting the right media partners. This is why BSBMedia and The Vision Network have launched the first annual International Media Image Survey (I-MIS), a unique study, run in conjunction
Meetrics, the leader in the German-speaking markets in measuring the visibility of online ads and content is launching in the UK. Hires former UK founder of Eyeblaster/MediaMind, Anant Joshi, to head up UK and international expansion Joshi also part of
“30% of online ads never visible” company launches in UK / Meetrics Read More »
Arena Media, has appointed Mark Holden to the inaugural role of Head of Futures. Holden joins from PHD London, where he was a Digital Strategist. In his new position, Holden will work closely with Justin Gibbons, Arena Media Creative Director,
Arena Media appoints Mark Holden as Head of Futures Read More »
Will Corry‘s insight: A ‘need to know’ article Score 82 Companies will increasingly use dynamic pricing to adjust the cost of goods during periods of extreme weather, according to leading global media agency Mindshare. As the cold snap hits the
John Bartle: “You give me a good deal of hope for the future” – chairman of the judging panel, speaking at Fast Forward 20 November 2012 – NABS’ annual Fast Forward training programme came to a nail-biting finale at the
Team Canning scooped NABS’ annual Fast Forward award in a fiercely fought contest Read More »
Shelley Dorsett writes … Mobile marketing firm M&C Saatchi Mobile is the latest company to sign up as a sponsor for Mobile Marketing Live, our new event for the global mobile marketing business. M&C Saatchi has signed up as a
Microsoft Advertising has teamed up network provider Three for the launch of the new Samsung Galaxy SIII. Kicking off at 9am today and running until the same time tomorrow, the first cross-platform campaign in the UK to include Skype will
