#mobile
Revenue increase higher than expected at 36%
Above average growth of automated sales
Mobile advertising company YOC AG achieved more than 36% revenue growth to EUR 3.09 million in the first quarter of 2017 (Q1/2016: EUR 2.27 million), exceeding its own forecast. In the last 12 months YOC’s share price has increased by 164.34% (from 2.75EUR to 7.70EUR) with the company currently valued at 24 Million EUR. [more…]
Rugby is in rude health with attendances, viewers and profits soaring. As the sport’s biggest annual tournament – The 6 Nations – kicks off Saturday, new research reveals the opportunity Dark Social provides marketers to ride this wave and target rugby fans who are highly affluent consumers. [more…]
Shift in consumer behavior ... Exclusive article by Brendan O’Brien, Search Optics
In May 2015, Google reported that more searches are being conducted on mobile devices than on desktops, setting a new milestone in the digital marketplace.
This change in consumer behavior is the start of a new era in the global market place, proving that there must be a shift in the way brands communicate with their current customers and attract new ones. To secure their future, brands have begun to embrace a variety of mobile-first tactics as part of a holistic digital marketing strategy.
Every year we see trends emerge and marketing strategies appear and disappear, having their turn to be at the forefront of the minds of companies. Various trends appear and dominate brands everywhere constantly, as the marketing landscape changes year by year.
Creating, building and maintaining a brand is an important process and one that is crucial if you wish to stay at the top of your game. It is an ongoing process as the importance of various strategies shifts.
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MMS Mobile & mCommerce, London, 6 July, 2016 will bring together 350 CMOs, CDOs, CIOs, eCommerce Directors and mobile specialists to network and explore pivotal issues, such as:
- Mobile: villain or scapegoat in the rise of ad blocking?
- Using mobile technology to boost creativity
- Fine-tuning mobile campaigns for transactions
- Tackling mobile media investment
- Boosting the value of your mobile data
- Understanding location-based targeting and its applications
Giant iTab write .. With over 65,000 attendees & 1,100 exhibitors, ISE remains the definitive choice event for international AV and systems integration professionals.
It therefore gives us great pride to be recognised as a rAVe Publications ‘Best of ISE Award Winner’ and cements our reputation as providers of one of the best showcase products and solutions within the Digital Signage Industry today.
BuzzCity report shows that customer experience on mobile is critical for success BuzzCity, the global mobile advertising network releases its latest quarterly report on consumer mobile purchasing trends.
The study of global mobile users shows that people are now increasingly comfortable using mobile devices to shop, with nearly three quarters (69%) now browsing or buying on their devices – an increase of 10% since 2013. [more…]
ISE 2016: Giant iTab Displays Giant Android Smartphone Solution - rAVe [Publications] https://t.co/V7EYvw6meb pic.twitter.com/pzkbMI9KXj
— Will Corry (@slievemore) February 12, 2016
SMX London May 2016 .. Super Early Bird Rates available until February 2nd - save up to £500 – register today!
SMX London delivers all of the search engine marketing topics and trends you need to know to stay ahead of the curve - whether you’re an SEM expert or just getting started.
Big Extra Bonus ...A Marketingblog Exclusive. Get an extra 15% discount – use this special code WEBMARKETINGBLOGSMX
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go. 
If you are running a B2B company then you know that generating high-quality leads to keep that sales funnel nice and full is paramount. You also know that is often easier said than done.
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