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SMX London – Grab an extra 15% discount – your special code is THEMARKETINGBLOGSMX

by on March 25, 2015

Search Marketing Expo.

Save up to £700 with Early Bird Rates until March 27 – register today!

Use code THEMARKETINGBLOGSMX and grab an extra 15% discount. [more…]

Publishers monetizing with InMobi have seen up to 5x increase in monetization

by on March 25, 2015

InMobi Native Ads Platform Powers Monetization Of World’s Leading Social and Messaging Apps

Native Ads Drive Upto 5x Higher Monetization For Publishers

InMobi, the world’s most powerful mobile advertising platform, is quietly powering the Publishers monetizing with InMobi have seen up to 5x increase in monetization.  Social and messaging apps are among the fastest growing categories on app stores.

Most apps in this category are extremely specialized  – Publishers monetizing with InMobi have seen up to 5x increase in monetization., sharing common interests like superheroes or comics.

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SMX London – Get an extra 15% discount – your special code is THEMARKETINGBLOGSMX

by on March 19, 2015

Search Marketing Expo. Save up to £700 with Early Bird Rates until March 27 – register today! Use code THEMARKETINGBLOGSMX and grab an extra 15% discount.

With a programme created by leading search engine news site Search Engine Land, SMX London is a marketing conference with an integrated look at both digital and traditional marketing.

There is also an optional ‘boot camp’ on 19th of May for marketing professionals who are looking to get up to speed on keyword research, link building, paid search and SEO friendly web design (9am-5pm).

Another article about SMX London 2015

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“Old school” heritage brand embraces programmatic…The Jockey Club / RadiumOne

by on March 13, 2015

Here's the news that one of the biggest rights holders in UK sport has signed a programmatic marketing deal that will harness social sharing data to boost the ROI from its marketing activity and, for the first time, enable sponsors to find/actively target highly engaged horseracing fans across the entire web.  The Jockey Club signs programmatic marketing deal with RadiumOne

Beta trial saw £11-£1 ROI. Apt timing with The Cheltenham Festival's Gold Cup today...

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Will drone delivery be possible in the UK? / Special demonstration on the opening day of eDelivery Expo 2015

by on March 11, 2015

Scurri will be using a delivery drone, with approval from the Civil Aviation Authority, to deliver a parcel on the opening day of eDelivery Expo 2015, which is co-located with Internet Retailing Expo.

Experts will be on hand to discuss whether this will become a 'legal' reality and its possibilities for all types & sizes of business.

Graphic by Shutterstock

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Digital River : See you at IRX 25-26 March – Schedule your free neck massage

by on March 11, 2015

Join us on Stand E81 to relax and recharge

Enter our haven for a quiet place to sit down, get away from the expo rush and recharge your batteries (as well as your devices).

If you wish, you can also get quality time with one of our experts to examine your current retail challenges and receive instant advice on solutions. Use the form to book your session in advance or stop by the stand during IRX.  Digital River

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Amplience – Retailers can now curate social and user generated content from Instagram and other social channels / Shop Direct VeryMe campaign

by on March 5, 2015

Amplience launch User Generated Content solution with the Shop Direct VeryMe campaign.

Integration of user generated and social media content enables retailers like Shop Direct to increase shopper engagement and deliver rich social proof throughout the customer journey

Amplience today announced it has released the User Generated Content (UGC) solution on the AmplienceOne platform.

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SMX London – Join the biggest Search Marketing Conference Series worldwide – Marketingblog 15% discount – your special code is THEMARKETINGBLOGSMX

by on February 28, 2015

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WATCH : PayExpo 2015 conference delegates can pay using cryptocurrencies

by on February 28, 2015

Clarion Events Selects GoCoin to Process Digital Currencies for the Payments World Series

Clarion Events has announced a strategic partnership with GoCoin to add digital currency payments to its registration system for the Payments World Series. GoCoin is a global leader in Blockchain payments and the first platform for processing Bitcoin, Litecoin and Dogecoin at checkout.

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Amazon UK, Argos, House of Fraser, John Lewis and Marks & Spencer lead

by on February 26, 2015

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