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TwentyCi Digital launch enables online advertisers to tap into lucrative homemover market

TwentyCi Digital launch enables online advertisers to tap into lucrative homemover market

by on January 23, 2017

With a purchasing power of £12 billion annually in the UK, homemovers are a hugely untapped target audience for advertisers, with each homemover spending an average of £10,000 for a variety of goods and services before, during and after a move.

Life event marketing company TwentyCi is today launching its digital and programmatic division, TwentyCi Digital, which will enable advertisers and their agencies to reach known homemovers through programmatic advertising at the appropriate time for their product - as well as through other digital channels including social media, PPC and TV. [more…]