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new mobile ranking algorithm

Google changes : “A single, mobile-friendly website is no longer just important, it’s crucial”

by on April 7, 2015

On April 21, Google will release a new mobile ranking algorithm that will have more impact on search results than any changes made by Google in the last two years.

As Google works to make the web friendlier to mobile devices, SEO will capture mobile and desktop traffic separately from one another. This means that great desktop SEO and a separate mobile-friendly presence will not be enough anymore. If your website provides a poor mobile user experience, it will begin to rank poorly for searches made on mobile devices like smartphones and tablets.