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IAB UK refreshes brand and launches new website

IAB UK refreshes brand and launches new website

by on March 12, 2018

IAB UK have launched a refreshed brand identity as well as a new website featuring a range of functions designed to improve access to key information, making it easier for users to find what they want, more quickly.

The modern, bold look represents IAB UK’s leadership position and marks the next chapter of the trade body, which turns 21 this year. “Digital advertising has matured and so have we” said James Chandler, Chief Marketing Officer of the IAB UK. He added, “Our refreshed branding visually represents the evolution of our voice as we become more assertive within the industry.”  [more…]

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Graphic by Shutterstock


New websites : Sexy new site for a denim giant using Tumblr

by on August 21, 2012

Poke London and their sexy new site for a denim giant

With tens of millions of pair of jeans sold in the past ten years, Mavi is one of the top 5 denim brands, globally. And now they have launched their rather sexy new site .

Mavi is based in Turkey, but it’s a massive brand with real international impact, and growing fast, with 600 distribution points in its home country and new stores opening in cities around the world, including the US, Canada, Germany, Australia, Holland and Russia.