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M&S and Tesco are now resisting transparent pricing

by on July 31, 2013

M&S and Tesco resist transparent pricing campaign - Retail News

Marks & Spencer, Tesco and other big name supermarkets were last night slammed for short-changing shoppers by failing to back a campaign for clearer pricing of products in their stores.

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News about House of Fraser, Andy Harding, Travel + Leisure, Retail Stores,

by on June 9, 2013

Andy Harding

UK’s House of Fraser Says ‘Find Your Social Influencers & Influence them Positively’

With more than 60 stores across the UK and Ireland, and a more than 150-year history, House of Fraser is a retail outlet that has seen it all. The company…

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Bespoke digital advertising solutions offered to brands looking to engage with professional golf’s affluent audience

by on May 28, 2013

AD2ONE, the UK’s largest independent digital advertising sales house, has been chosen by the PGA TOUR to sell its digital advertising inventory exclusively across its website (WWW.PGATOUR.COM) in the UK and Ireland.

AD2ONE will work with PGATOUR.COM to generate maximum advertising revenue for the website and secure deals with brands that are looking to connect with golf’s affluent and valuable audience.

AD2ONE will target golf, sports, financial services and automotive brands in particular to deliver bespoke and contextually relevant brand activity.

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“Five creative marketing techniques to help your company stand out”

by on May 2, 2013

If you run a small business or are just starting up, you need to stretch every penny of your marketing budget. For maximum results from minimum outlay, make sure you use these five creative marketing techniques. [more…]

Women for Women : Vodafone is the overall winner of the inaugural Breaking the Mould awards

by on February 26, 2013

Vodafone is the overall winner of Financial Mail on Sunday's inaugural Breaking the Mould awards, which celebrate firms doing most to encourage women. [more…]

AP and Bambuser cement citizen content collaboration forged in Arab Spring

by on September 24, 2012

The Associated Press and live citizen broadcasting service Bambuser have cemented an agreement that will allow AP customers to use more live news video than ever before from citizen journalists around the globe. [more…]

“People still consider Google+ just another social media network – it’s actually much more than that!”

by on March 15, 2012

Michelle Hill of Red Rocket Media writes... If there is one thing all companies should do ASAP this year, it’s to get themselves on Google+.

“Arghhhhh, not another social media network” I hear you moan,

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How to identify and communicate with key media in order to deliver results / Val Mumby Clareville

by on February 28, 2012

Val Mumby is joint managing director of Clareville, a well-established PR agency which works with a wide variety of brands across the consumer and B2B sectors.

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