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VCCP Media’s 6th Innovation Challenge sees Global Media crowned as winner

VCCP Media’s 6th Innovation Challenge sees Global Media crowned as winner

by on November 16, 2017

Global Media were crowned winners of VCCP Media’s 6th annual Innovation Challenge last night!

The event saw VCCP Media welcome a handful of select media owners who’d successfully navigated their way through the gruelling entry process. The entrants went head-to-head in a challenge to unearth the best media innovations in the industry. 

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VCCP Media prepares for its 6th Innovation Challenge

VCCP Media prepares for its 6th Innovation Challenge

by on November 15, 2017

VCCP Media will be hosting its 6th annual Innovation Challenge on Wednesday 15th November.

The event sees VCCP Media welcome a handful of select media owners who’ve successfully navigated their way through the gruelling entry process. They’ll be going head-to-head in a challenge to unearth the best media innovations in the industry today. [more…]

VCCP Media – “A challenge to unearth the best media innovations .. the winner is Ocean Outdoor

VCCP Media – “A challenge to unearth the best media innovations .. the winner is Ocean Outdoor

by on November 8, 2016

VCCP Media last week hosted its annual Innovation Challenge, now in its fifth year.

The event saw VCCP Media open its doors to a shortlist of 10 media owners (whittled down thanks to a tough entry process), who went head-to-head in a challenge to unearth the best media innovations in the industry. [more…]

‘Unlocking the value of real-time for OOH advertisers’ / Posterscope survey

by on January 12, 2015

Study reveals grand ambition for real-time DOOH among marketers

  • 87% of UK marketing leaders  believe real-time DOOH would enable more targeted advertising for their brands, with 72% planning to run a real-time DOOH advert in 2015
  • Newly published report ‘Unlocking the value of real-time for OOH advertisers’ reveals challenges to activating real-time in DOOH at scale

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Maxus launches new Maserati, the Ghibli

by on November 17, 2013

London, 15 November 2013 – Maserati, the luxury Italian car marque is launching its new model, Ghibli, in early 2014. The media campaign starts on 16 November, and has been bought and planned by Maxus.

The Ghibli is the first time Maserati has targeted the premium executive market and it is the car marque’s first major UK ATL media campaign in recent  years.

The integrated, cross media campaign includes print, digital and OOH with key placements in titles such as Esquire, GQ, Spectator, The Times and City AM. The outdoor buy includes iconic locations such as Canary Wharf, Hammersmith and the Eastern Motion. The advertising campaign runs until early December.

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Samsung has installed two giant digital screens on the London IMAX to showcase the superior capabilities of the Galaxy S4

by on August 9, 2013

SAMSUNG BRINGS THE GALAXY S4 TO LIFE WITH OUT-OF-HOME VISUAL AND AUDIO MEDIA FIRST

Manufacturer continues to push the boundaries of out-of-home communications Samsung Electronics today announced a series of out-of-home (OOH) media firsts as it breaks new ground through its use of moving image and sound in its UK outdoor advertising for the Galaxy S4 smartphone. [more…]

The Art of Outdoor calls for 2012 entries

by on July 24, 2012

Ocean Outdoor, the premium digital outdoor media owner, and Brand Republic have launched their annual competitionto find the best creative work in digital outdoor advertising, including full motion, subtle motion and interactivity.

Ocean Outdoor is inviting submissions from brands and the creative community, with the opportunity to win a share of a £250,000 prize fund and a chance for their work to be showcased at three of Ocean’s most iconic digital outdoor locations – Eat Street Westfield, Holland Park Roundabout and The Two Towers West.

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LoveContent Awards deadline is April 23 / Winners will be announced the first day of Screenmedia expo

by on April 17, 2012

According to screenmediamag.com, the deadline to submit entries for this year's LoveContent Awards honoring creative content in digital signage and digital out-of-home is fast approaching:

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