TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

Ogilvy

PR : All about … Negotiation and Contract Management Skills, Personal Brand PRs, Brand Journalists and Tailored Agency Teams

by Amanda Fone, Founder and CEO at   f1 Recruitment Ltd f1 has worked with agencies and in-house teams within corporate, financial and consumer PR as a key talent partner since 2004.  We also work with marketing agencies and in-house […]

PR : All about … Negotiation and Contract Management Skills, Personal Brand PRs, Brand Journalists and Tailored Agency Teams Read More »

Movers and Groovers : Ogilvy appoints Gerald Lewis as Worldwide Executive Creative Director for Dove

Ogilvy has appointed Gerald Lewis to the role of Worldwide Executive Creative Director for Dove. He will join Ogilvy immediately and report to Ogilvy’s Worldwide ECD for Unilever, Andre Laurentino. Lewis will be responsible for driving the creative vision and

Movers and Groovers : Ogilvy appoints Gerald Lewis as Worldwide Executive Creative Director for Dove Read More »

What have Oracle, KPMG, Accenture, Deloitte, JWT, Edelman, Ogilvy, McCann and Havas got in common?

What have Oracle, KPMG, Accenture, Deloitte, JWT, Edelman, Ogilvy, McCann and Havas got in common? Some of the biggest names in marketing services, management consultancy, accounting, legal and technology services are using blur’s online marketplace to win new business.

What have Oracle, KPMG, Accenture, Deloitte, JWT, Edelman, Ogilvy, McCann and Havas got in common? Read More »

‘In Her Shoes’ Exclusive – Filmed interview with Nicole Yershon, Ogilvy / Contented Brands

‘In Her Shoes’ from Contented Brands on Vimeo. Apparently, almost half of women who work in the marketing industry have reportedly experienced sexism at some point. This is according to a recent survey by The Drum. In this series of 3-4 minute,

‘In Her Shoes’ Exclusive – Filmed interview with Nicole Yershon, Ogilvy / Contented Brands Read More »

Philips : Consumer trust in innovative skin rejuvenation system RéAura grew after seeing real life before and after pictures and results

  To continue to raise awareness and build trust in its innovative skin rejuvenation system, RéAura, Philips is launching an integrated campaign with creative positioning devised by Ogilvy and creative development and implementation by: WDMP, Carat and OneVoice. With RéAura

Philips : Consumer trust in innovative skin rejuvenation system RéAura grew after seeing real life before and after pictures and results Read More »