Rob Coke (Group Strategy Director) from Output Group writes … Sixteen glorious days after they opened, the Rio 2016 Olympic Games have closed. ‘Open’ and ‘closed’. That’s also how the Economist recently described the new fault lines in international politics. No […]
‘Brand of Gold’ The Olympic Brand / Rob Coke, Studio Output Read More »
Eurostar reports an operating profit of £52.3 million in 2012, up from £25.0 million in 2011 · Passenger numbers grew 2% year-on-year to 9.9 million (2011: 9.7 million) with particularly good growth in travellers from outside EU – up 8% year-on-year
Eurostar – Strong post-Olympic boost with traffic up 5% in quarter 4 Read More »
The U.K. continues to demonstrate a lack of appetite for contactless technology; only 17 percent of citizens there think a “cashless future” would make their lives easier. This statistic comes from a survey published on Friday by U.K. ATM operator
Study: Brits favour cash, aren’t keen on contactless Read More »
As London welcomes the Olympic Games, a slew of brands who aren’t official sponsors of the event have attempted to crash the party with guerrilla marketing. However, the London Organising Committee of the Olympic and Paralympic Games (LOCOG) is working
‘Lights’, ‘Camera’ and ‘Action’ don’t even begin to describe the spectacular show which unveiled the London 2012 Olympic Games, billed as the UK’s biggest-ever live show. As an official worldwide partner of the Olympic Games, Samsung Electronics Co., Ltd is
(Video) The Olympic Opening Ceremony featured the Samsung Galaxy Note and Galaxy S III Read More »
For an organisation normally criticised for being too slow, the Royal Mail has set itself an ambitious challenge – to produce a new stamp in less than 24 hours after each gold medal won by British athletes at this year’s
