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Mobile eCommerce – Facts for a successful online shop

Smartphones and tablets are replacing the classic desktop. Therefore it is hardly surprising that more and more mobile shopping is taking place. To make the online shopping experience as straightforward and as enjoyable as possible, your online shop should be […]

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A great example of how experiential marketing can be used by retailers / Hotcow / (video)

Here’s a great example of how experiential marketing can be used by retailers to provide an amazing shopping experience out of store.  German shoe brand Goertz created an interactive retail installation and placed in train stations where and people could

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