TheMarketingblog

personalised advertising

Affectv included in The Leap 100 2016: The definitive list of fast-growth companies

Reflecting how increasingly important personalised advertising is becoming to brands, Affectv – who use programmatic creative technology to deliver personalised online ads – has made it on to The Leap 100 2016, a list of the UK’s 100 most exciting, fast-growth companies.

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Thanks to @slievemore for featuring our blog about #ICEGaming in theMarketingblog

Thanks to @slievemore for featuring our blog about #ICEGaming in Marketing Blog. Read it here: http://t.co/r72X6sPRQu pic.twitter.com/qSuN91J94c — adconnection (@adconnectionUK) February 9, 2015

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Quick read on personalised advertising services – grocery shopping, bespoke offers and bargains

The idea of personalised advertising was seen as futuristic when it featured in the popular 2002 science-fiction film Minority Report, starring Tom Cruise.

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