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The BBC and a ‘serious mismatch’ – Social media problem with Sherlock / Matt Asay

by on January 2, 2014

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Eat, Sleep, Learn, Play! and Families and Schools Together benefit from Arsenal’s dedicated charity match day

by on December 14, 2012

Arsenal Football Club is delighted to confirm that its dedicated charity match day on 8 December v West Bromwich Albion, has raised in excess of £200,000 for The Arsenal Foundation. Supporters can still make a donation to The Arsenal Foundation by visiting www.justgiving.com/thearsenalfoundation or by texting AFCF12 plus the amount (e.g. £2) to 70070.

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Rakuten’s Play.com quantifies the power of a like on Facebook

by on August 21, 2012

As brand managers across the world seek to quantify the elusive “value of a like” on Facebook, Rakuten’s Play.com today reveals the value to the company of its Facebook fans.

Thanks to support from social marketing platform EngageSciences, Rakuten’s Play.com has analysed the shopping behaviour of its Facebook fans.  [more…]