posters
Graphic design is all about communicating concepts visually. It’s an integral part of advertising and marketing your brand.
It utilizes typography, photography, and illustration to convey both tangible and abstract ideas.
Since this is an extensive field that is useful in all industries, it’s a viable career choice for those who are artistically inclined.
Beloved of fast food brands Greggs, KFC and McDonald's, as well as many well-known FMCG brands such as Cadbury and Wall's,
Primesight's takeover of phone box advertising gives brands a stand-out footprint in high footfall locations and is perfect for attracting attention in the local area, whether they're looking for a large campaign or a smaller, highly targeted one.
What makes phone boxes such a great buy? Well with 19,000 of them across the UK, they provide 90.3% coverage of the UK population. [more…]
It’s all too easy to overlook the value of so-called ‘traditional’ marketing methods, such is the hype surrounding the latest developments in digital marketing.
Nevertheless, offline marketing can still play a valuable role in promoting your brand, product or event effectively. In this guide, we focus on advertising posters and how to creatively capture the imagination and interest of passers-by. With thoughtful planning and a little ingenuity, poster advertising campaigns can significantly boost the image and visibility of your brand.
Creative Spark launch National Vegetarian Week 2013 with an iconic campaign
Manchester: 8th May 2013; leading digital branding and motion agency, Creative Spark today announced they are the creative team behind a new campaign to promote National Vegetarian Week 2013 (May 20th – 26th). The agency won a pitch to promote the Vegetarian Society’s most important annual awareness event. The campaign is a combination of online and print, that this year leads with the messaging ‘Surprisingly Simple’, emphasising the ease of vegetarian dishes.
The agency used clean, retro illustrations of fruit and vegetables in vibrant colours to represent the theme of this year’s National Vegetarian Week. The campaign is live now online, see it here and the print campaign will be rolled out until the event at the end of May.