Who: In an evolution of its wider Snapchat initiative, KFC UK & Ireland is bringing its Colonel ‘Selfie’ Snapchat filter to the high street, in a media first using Snapchat’s snap to unlock feature. This feature will appear in an […]
Discover the colonel’s snapchat secret on high streets Read More »
Kate Thornton’s cashback shopping site TBSeen has won £100,000 worth of space on digital out-of-home (DOOH) screens, following an audience vote at Ad Week Europe. The vote followed Posterscope’s ‘Storytellers Will Rule the World’ session, in which three thought-provoking concepts
Kate Thornton’s TBSeen wins £100k DOOH space from Posterscope at Ad Week Europe session Read More »
M&C Saatchi Unveils London’s First Artificial Intelligence Poster Campaign M&C Saatchi has created the first ever artificially intelligent poster campaign in the world, which evolves unique ads based on how people react to it.
What’s In the Bag, Airange… …http://t.co/AjsjFgkGbf … pic.twitter.com/anT3Uwgbne — Will Corry (@slievemore) February 16, 2015
Study reveals grand ambition for real-time DOOH among marketers 87% of UK marketing leaders believe real-time DOOH would enable more targeted advertising for their brands, with 72% planning to run a real-time DOOH advert in 2015 Newly published report ‘Unlocking
‘Unlocking the value of real-time for OOH advertisers’ / Posterscope survey Read More »
Online fashion and beauty retailer Very.co.uk has launched the £600,000 Very Beauty Bus tour campaign, #VeryBeautyTour which has been designed, planned and executed by Posterscope, PSLive, Vizeum and Liveposter. The tour visits Liverpool, Leeds and Birmingham over the next two
Very.co.uk captures ‘getting ready’ moment with makeover bus tour campaign Read More »
Peugeot is to launch an outdoor advertising campaign for its new RCZ model with a total takeover of all Primesight’s out of home advertising space in London’s Waterloo that surrounds the UK’s busiest station, in an exclusive deal. Beginning from
Peugeot RCZ Gears up for Primesight London Waterloo domination Read More »
John Bartle: “You give me a good deal of hope for the future” – chairman of the judging panel, speaking at Fast Forward 20 November 2012 – NABS’ annual Fast Forward training programme came to a nail-biting finale at the
Team Canning scooped NABS’ annual Fast Forward award in a fiercely fought contest Read More »
