Premier League
![Upcoming EPL [Premier League] matches](https://www.themarketingblog.co.uk/wp-content/uploads/2018/11/Untitled-design-49-205x137.jpg "Upcoming EPL [Premier League] matches")
Almost half of the EPL season has passed. Following its results, the main contenders for the title are Manchester City and Liverpool, and it is their face-to-face match that will be largely decisive in terms of the fight for the title.
The first ever comprehensive report into the social media influence of all footballers in Premier League has revealed that individual players are becoming much more powerful brands than the clubs they play for.
The growth in players usage of Instagram has enabled an evolution in the way fans and players interact and build relationships, and this has been a key factor in the rise of ‘Player Power’.
Wayne Rooney, Peter Crouch and Rafa Benitez are among the stars taking part in the Premier League’s new marketing campaign ‘Best Lesson Ever’ to promote its Premier League Primary Stars education programme
The Premier League has today launched its latest marketing campaign to promote its primary school education programme, Premier League Primary Stars. Since launching, Premier League Primary Stars has already engaged 15,000 schools in its first year, exceeding the original target of reaching 10,000 schools in three years.
Sharpe will run VML London and focus on growth of VML’s European network
VML has hired Jon Sharpe as CEO, Europe. Sharpe will focus on the growth of VML London, as well as oversee the agency’s European operations and future expansion throughout the continent.
He will be based in VML’s London office where clients include brands such as Bridgestone, Colgate-Palmolive, the International Olympic Committee and PepsiCo. Sharpe will begin this position in January 2018.
SOUTHAMPTON FC – latest news, photos and videos on @southamptonfc https://t.co/Dst8NQxb5g pic.twitter.com/pYPSvpefoD
— Will Corry (@slievemore) October 17, 2016
Southampton FC has launched its new club website in partnership with digital agency, Delete [more…]
Molson Coors and Sky have announced a limited release Premier League-inspired ale, New Season (4.2% ABV), which has been created to mark the start of the 2016/17 season.
New Season was unveiled today by Sky Sports football presenter Simon Thomas. The ale is brewed with English malt and hops and is a light, blond ale with a biscuit backdrop, subtle bitterness and spiciness in the flavour. New Season is available now in the UK independent on-trade through Molson Coors guest ale programme (Molson Coors Hotlines Magazine and molsoncoorsdirect.com as well as through various Mitchells & Butlers managed pubs.
This may change your mind about who's going to win the Premier League .Chelsea may occupy top spot in the Premier League, Manchester City remain the bookmakers’ favourites to win the title in May and Arsenal are hanging in there (somehow), but Liverpool are currently the best team in the division.
That’s according to Kickdex a stats-based index that assigns a value to every team and player in the top flight and fluctuates according to performance – like the stock market. Read ON
Crystal Palace are back in the big time after winning the Championship Playoff and they are 8/13 with William Hill to go straight back down (6/5 to stay up). Britain's biggest bookmaker offers 20/1 that Palace finish in the top half of the Premier League next season, 4/1 to finish 11th to 14th and 15/8 to finish just above the relegation zone.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
