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comparethemarket.com partners with Disney’s Frozen to release two new toys

comparethemarket.com partners with Disney’s Frozen to release two new toys

by on December 15, 2016

Latest .... comparethemarket.com has teamed up exclusively with Disney’s Frozen to reveal two new meerkat toys that will melt the hearts of the British public this Christmas.

The release of the toys marks the return of the nations’ favourite meerpup Oleg and the introduction of his best friend Ayana. Oleg was last seen on Christmas Day two years ago when Aleksandr and Sergei bid him farewell in Africa, devastating the nation. Now back, the adorable new Oleg toy is dressed as Olaf the snowman in a cute onesie, with Ayana dressed as Elsa complete with magical snowflake and princess dress. [more…]

Cashback websites research : UK shoppers spent £16.5billion through ‘deal’ websites in 2014

by on May 4, 2015

In UK, online sales through price comparison websites drove about 10% of all ecommerce retail sales, according to recent statistics.

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Events : Don’t miss out! Register for Affiliate Management Days London 2014 – save £400.00.

by on January 29, 2014

Affiliate Management Days London

Speakers - May 13-14, 2014 – Chelsea Football Club How Much Does it Cost?


Full details are available at www.amdays.co.uk Our London 2014 conference will focus on performance marketing’s most pressing cutting-edge issues and questions. Being the ‘go-to’ source of information and inspiration for advertisers, agencies, and affiliate programme managers, we will discuss the current state of the industry, most recent market studies, trends and opportunities to explore.

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IAB Research : In 2013, UK consumers made 150 million purchases via affiliate websites – three for every British adult – totalling £13 billion

by on January 21, 2014

Advertisers spent £1 billion on “Online Performance Marketing” in 2013; up 15% on 2012
Generates £14bn in sales, equals £14 for every £1 spent
4 in 10 Britons online a month visit a price comparison site
London, 21 January, 2014: UK businesses spent £1 billion on affiliate marketing and lead generation activities in 2013, 15% more (on a like-for-like basis) than in 2012, according to the second annual Online Performance Marketing study conducted by PwC for the Internet Advertising Bureau UK (IAB).
This generated £14 billion in sales via price comparison, voucher, cashback, loyalty and product review websites – the most common forms of Online Performance Marketing (OPM). This represents a return of £14 for every £1 invested by advertisers. 

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