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product fatigue

Your ultimate guide to product lifecycle management

Your ultimate guide to product lifecycle management

by on April 16, 2020

In the world of retail, you are only as good as your last product. Your company may have developed the next iPod, and experienced an explosion in sales.

You rode the wave, and enjoyed the success while you reaped the benefits of a dominated market. But eventually, new products aren’t new anymore, and revolutionary technology becomes yesterday’s news.

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