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Firestone hopes that music will be the food of love for motorists across the UK / Reading Festival

by on April 8, 2015

Firestone hopes music tour will hit right note with motorists

Firestone hopes that music will be the food of love for motorists across the UK, after revealing plans to re-launch the historic brand at Reading Festival as part of a summer tour.

As announced at the Geneva Motor Show, Firestone will reach out to its young-at-heart target audience through the Firestone Music Tour, an original sponsorship programme with a laid-back feel for major music festivals across Europe in Spain, Germany, France, Poland, Italy and the UK.

For more information about Firestone’s portfolio of products and its summer music tour visit www.firestone.eu and its Facebook page  www.facebook.com/FirestoneEurope

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