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How to increase engagement on social media? 7 infallible tips!

by on April 20, 2018

How to increase engagement on social media? 7 infallible tips!

In a scenery full of content, how is it possible to stand out? How to not be just one more person in the middle of the crowd? In this post, we’ll give you some tips and actions that can increase the engagement on social media. Check them out!

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Gary Arnold talks to theMarketingblog about Accelero – a new in house marketing tool

by on February 16, 2015

Occam head of marketing technology Gary Arnold talked recently to theMarketingblog about Accelero

Understand. Create. Deliver. Measure.

  • What is Accelero?
  • Is Accelero unique?
  • Why is Accelero being launched now?
  • Is it being sold as one product?
  • What difference will a client’s customers see?
  • Who will buy and use Accelero?
  • How does Accelero transform measurement and ROI?

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Accelero is Occam DM’s new in house marketing tool that lets you understand your customers to create, deliver and measure effective campaigns in a quick to deploy, cost effective package

by on February 11, 2015

Understand. Create. Deliver. Measure.

Gary Arnold, head of marketing technology at Occam – a St Ives Group company – said: “Customer understanding is essential to delivering engaging marketing experiences, and data is the raw fuel that drives it. This has been a fundamental part of Occam’s proposition since our inception over 20 years ago.  Watch the video

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How you, the retailer, interacts with the consumer through the multichannel shopping experience

by on March 5, 2014

Events - IRX 2014 March 26-27 Register

IRX is aimed at the progressive retail business industry and is changing the landscape of how you, the retailer, interacts with the consumer through the multichannel shopping experience.

As someone who is involved with Sales and or Marketing, your responsibility will be in business development activities. For this you will need to research and develop opportunities and implement plans. You will also need to monitor and review current processes and procedures which help bring in revenue for the business.   IRX is rich in relevant content, sourcing and fact-finding intelligence providing an experience for you that is profitable, enjoyable and a valuable day out in the office.

Hear from Ian Jindal, Editor-in-chief of Internet Retailing Magazine why IRX is an event not to be missed!

REGISTER NOW [more…]