retailer
As holiday shopping results are tallied from the Black Friday to Cyber Monday time period, early results show it was a banner year for mobile. [more…]
![[Watch] DFS partners with Aardman for animated Christmas campaign](https://www.themarketingblog.co.uk/wp-content/uploads/2016/11/DFS-partners-with-Aardman-for-animated-Christmas-campaign-205x137.jpg "[Watch] DFS partners with Aardman for animated Christmas campaign")
DFS, the UK’s biggest sofa manufacturer and retailer, has partnered with Oscar-winning studio Aardman to create a multichannel advertising campaign that heroes its talented team of craftsmen and women.
Charles Tyrwhitt, the multi-channel British clothing retailer has appointed media agency The Specialist Works (TSW) to handle its media planning and buying account and will start immediately.
This is the first campaign to be executed in the US following TSW’s recent acquisition of Elarbee Media in July. It marks the start of a transatlantic strategy to optimise customer acquisition.
The Specialist Works has been tasked with driving media acquisition for the retailer in key markets including the U.S, Germany and Ireland. The comprehensive media strategy and specialist implementation aims to drive customer acquisition and engagement for the retail brand. [more…]
Kewill, a leading provider of innovative software for supply chain execution, today announced that Cleverboxes – one of the UK’s fastest growing online retailers – has joined its list of cutting-edge customers.
Cleverboxes is using Kewill DropShip, a collaborative order management and fulfillment solution for retail and wholesale enterprises that drop-ship, or direct despatch, products directly from their suppliers to their customers.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
