TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

Richard Foster

Performics deepens Acxiom partnership in UK with LiveRamp integration

London, 13 July 2017 — Today, it was announced that Performics, the performance Marketing agency of Publicis Media, has extended its partnership with global data services provider, Acxiom. This extended partnership in the UK will see the incorporation of the […]

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LiveRamp launches people-based search for omnichannel marketers

Enhances marketers’ ability to leverage CRM data in Google Customer Match LiveRamp™, an Acxiom® company and leading provider of omnichannel identity resolution, today announced the addition of targeting for people-based search to its platform. The addition complements LiveRamp’s strength in

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LiveRamp and DoubleClick partner up to bring new Conversions API to the UK

Latest …  LiveRamp™, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, has partnered with DoubleClick for its new Conversions API, which connects online brand interactions with real world sales. The Conversions API, recently announced by DoubleClick,

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