Ryanair
BBB : Big Bad Blunders : Ryanair and O'Leary get it badly wrong https://t.co/1hIYd4rKY6 - Please retweet pic.twitter.com/Rbsv5cz97j
— Will Corry (@slievemore) September 19, 2017
Bench, a new company born out of the St Ives Group, has implemented a new marketing platform for Ryanair, as part of the airline’s wider digital transformation and customer engagement programme.
Ryanair’s customer-focused strategy has data driven marketing that is targeted and engaging at its heart. The implementation of the complete suite of Adobe Campaign marketing cloud by Bench – on time and to budget – has been central to the success of this approach.
Top U.K. Airlines Based on Social Media Performance and Word of Mouth Conversations https://t.co/escG9I0kiO pic.twitter.com/YsIf6rJBV6
— Will Corry (@slievemore) April 14, 2016
Aer Lingus has confirmed that its board is considering a sweetened offer from British Airways owner IAG.
The Irish flag carrier said IAG had raised its all-cash offer to €2.55 (£1.90) per share, including a cash dividend per share of five euro cents.
It added that the proposal remains conditional on due diligence, board recommendation and the receipt of "irrevocable commitments from Ryanair and the minister of finance for Ireland" to accept the offer.
Ryanair in Twitter spat after Aer Lingus photobombs ad - Brand Republic News http://t.co/uWIfzjMV72 pic.twitter.com/E4DaMgZG9M
— Will Corry (@slievemore) January 17, 2015
Survey results reveal that more business people are akin to Michael O’Leary’s money saving ideas than they might care to admit!
89.3 per cent of business people use free branded pens ( #PPWeek ) at work
Ryanair chief executive Michael O’Leary once made the bold statement that he bans the buying of ballpoints for the office commenting: “Hotels are great companies that offer free pens so I regularly purloin my pens... and I'm happy to supply hotel pens whenever I can.”*