sales funnel
If you are running a B2B company then you know that generating high-quality leads to keep that sales funnel nice and full is paramount. You also know that is often easier said than done.
The work doesn’t stop once you’ve successfully built and officially launched your website.
How to Drive Traffic to Your Website
Whether you built your website to showcase your portfolio of products or services, drive conversions to your sales funnel or serve as an e-commerce store, it’s pretty much useless if your website doesn’t get any traffic.
The traditional marketing funnel has become the accepted approach when considering customer acquisition and conversion efforts. But this approach doesn’t reflect the reality of brands who want to continually engage with their customers.
The mobile engagement loop is a new approach brands can take to view their customer relationships, as it challenges marketers to think beyond one conversion cycle by recognizing the limits of the traditional funnel and including re-engagement as part of the process.
Download the Inbound Marketing Methodology and discover the 'why' and the 'how' of implementing inbound marketing in your business.
Download this eBook now and you will discover:
Inbound as a philosophy (the ‘WHY?’) – the rationale behind this permission-based marketing approach;
Inbound as a methodology (the ‘HOW?’) – the steps you can take to progress prospects through your sales funnel;
Inbound as a tool set (the ‘PLAYBOOK’) – the tools that inbound offers to help you attract visitors, nurture and close customers, track activity and monitor success, and analyse marketing ROI.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go.