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New White Paper : The world of marketing has changed. Has the CMO?

by on October 25, 2017

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Is your business becoming obsolete with customer service?

Is your business becoming obsolete with customer service?

by on October 4, 2017

Allegedly, the way business is conducted has changed more in the past ten years than in the past 50 years – and with constant innovations in both processes and ways of thinking, that progress looks to increase exponentially still.

For some, interacting with companies on social media is the done thing in 2017, and often more preferable than other means of getting in contact.

This reliance on social media has both huge positive ramifications, yet also brings its own unique drawbacks that have people clamouring for the days when writing in was the way forward. But have the more traditional methods of customer service become obsolete – and does this render your business methods obsolete too?

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7 ways to increase sales with marketing automation

by on June 7, 2017

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What are the most effective ways of driving traffic and site conversions without increasing ad spend

by on June 1, 2017

B2B Marketers. Still need more leads for the rest of 2017?

Use theMarketingblog's'Load Your Own Content' plan

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Why millennials and sales can be the perfect fit

Why millennials and sales can be the perfect fit

by on May 11, 2017

 

By Chris Kemp, CEO, Ingenuity

When I was younger, phoning a mate could be a tricky task. You’d call their parents’ number, and their mum or dad would answer then invariably engage you in conversation. It was enough to deter most teenagers from ringing again.

Today’s youth has no such problem. Parents have been removed from the equation by technology. From the age of ten, when most kids have a smartphone, they can text, message and FaceTime each other to their hearts’ content. [more…]

Perform app demonstrations on a giant scale .. Giant iTab

by on April 8, 2017

giant iphone and ipad rental for events

Touch screen kiosks provide the perfect opportunity for event exhibitors to demonstrate apps, websites and branded content on a large scale. Large touch screens allow you to perform group demonstrations as opposed to single user walkthroughs on mobile devices.

For those looking for the best of both worlds,  the Giant iTab is a touch screen kiosk that looks and acts exactly like a huge smartphone. You can load iOS and Android apps, so users can interact with all their favorite apps (AND the event app) on a giant phone. [more…]

Ebury boosts sales performance with NewVoiceMedia’s inside sales platform

by on December 7, 2016

NewVoiceMedia, a leading global provider of inside sales and contact centre technology that helps businesses sell more, serve better and grow faster, today announced that [more…]

How marketing ideas have changed over the last 100 years

How marketing ideas have changed over the last 100 years

by on October 31, 2016

The history of marketing goes a long, long way back: did you know that already in ancient Rome, the most successful gladiators were getting paid to wear and advertise products? Ever since people have had things to sell, there has been marketing.

Sales and marketing interact with changes in society and advances in technology, always searching for the best way to get people to buy what you’re selling. Let’s go over the biggest developments in marketing ideas over the last 100 years:

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Security Benefit strengthens sales team with NewVoiceMedia’s communications platform

Security Benefit strengthens sales team with NewVoiceMedia’s communications platform

by on September 21, 2016

NewVoiceMedia, a provider of cloud technology that helps businesses sell more, serve better and grow faster, today announced that Security Benefit, a leader in the U.S. retirement savings market, has deployed ContactWorld for Sales to support its team.

With ContactWorld for Sales, Security Benefit will take advantage of functionality such as click-to-dial, call-recording and performance tracking, all within Salesforce. The platform’s seamless integration with Salesforce will remove the administrative burden from sales reps, support more efficient on-boarding and improve overall calling capabilities. Security Benefit will primarily use the platform for outbound calls to brokers and financial advisors. [more…]

B2B marketers must help rather than push prospects toward sales decisions

B2B marketers must help rather than push prospects toward sales decisions

by on September 21, 2016

In today's digital age, your prospects are savvy. Able to research online before making decisions, buyers are less responsive to traditional sales and marketing. This has led to software sales cycle lengths increasing.

You can download this guide here>>>>

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