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Shaken & Stirred - Influential Brand Profiling and Positioning

Samsung

Events : Samsung showcases creative light show to celebrate Galaxy S9 and S9+ Launch

London’s skyline transformed over three nights with a stunning public light show, powered by lasers, that underscores Samsung’s innovative low-light camera function. Last night Samsung Electronics pushed the boundaries of traditional marketing engagement by creating a moment that London couldn’t […]

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Movers and Groovers : bigdog says hello to Harman

Latest : Full-service, integrated marketing agency bigdog today announces Harman Randhawa has joined its management board as Associate Director. Reporting into Managing Director, Ross Faulkner, he will be leading the client services team while also taking an active role on accounts,

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The Clareville Newsletter January 2017 … Company clangers – Southern Rail, Google, BHS, Samsung, Mike Ashley and Yahoo

John Starr, managing director of Clareville PR consultants comments: “While good independent advice couldn’t have prevented all these disasters, for instance the cyber attacks on Yahoo, it could have helped to avoid several of them. “Before any new initiative, and

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PR … Company clangers from 2016 including Southern Rail, Google, BHS, Samsung, Mike Ashley and Yahoo

John Starr, managing director of Clareville PR consultants comments: “While good independent advice couldn’t have prevented all these disasters, for instance the cyber attacks on Yahoo, it could have helped to avoid several of them. “Before any new initiative, and

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60% of people interested in the Olympics will share content online about it / RadiumOne

Today is exactly 2 weeks until the Olympics starts and new research reveals the huge amount of Olympic content people will share and why this is good news for marketers: 60% of people interested in the Olympics will share content

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Why relevance should win over revenue in shirt sponsorship : Get Me Media’s Pete Davis

Earlier this year the NBA recently announced it was allowing its basketball franchises to attract shirt sponsors for the first time, Get Me Media’s Pete Davis hopes they won’t follow the football route and only sell to the highest bidder.

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