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New retail app : STEEL London helps develop the new ‘Greggs Rewards’ mobile payment app

STEEL London helps develop the new ‘Greggs Rewards’ mobile payment app. Customers can find out more at greggs.co.uk/greggs-rewards Greggs has officially launched its new ‘Greggs Rewards’ mobile payment app designed to reward its customers for their loyalty whilst making shopping across its

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All about … Lean startups, Design for mobile first, Mobile customer engagement

We’re all lean startups now A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty by Forrester Analysts Eric Ries’ Lean Startup started on a blog, became a best-selling book, and

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Why should your audience invest time, energy and money in your products, services or ideas?

What you can learn and un-learn from our greatest soda-making manufacturer and popular culture influencer. The Joke’s on You Don’t kid yourself, fellow B2B executive. Modeling your content marketing plan around the recent success of Coca-Cola’s content marketing campaign is

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