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Referral marketing is going to affect every single business and every single consumer in the very near future

by on December 9, 2014


I’ve always believed that referrals or Word of Mouth (WOM) marketing is probably the most profitable marketing, and that’s not going to change.
What I do think will change is that people are going to start cashing on the referrals that turn into transactions.
Ever referred anyone to a sweet Shiraz, a reliable mechanic, a reputable daycare, or even an enterprise server solution?


Who else wants to increase the effectiveness of their lead generation by over 500%? / 43 Digital

by on April 21, 2013

43 Digital provides a unique video lead generation solution combining Google and YouTube visibility with bespoke landing pages and incentivised calls to action. Watch one of  43 Digital's videos.


Eight easily corrected social media blunders

by on August 24, 2012

Patsy Stewart writes ..  Social Media can be a real asset to marketing your brand but you can also miss some fantastic opportunities to capitalize on the full potential of social media marketing by making some common blunders. John Lusher shared the 11 Things NOT To Do on Social Media .

This post will cover solutions to some common mistakes people overlook when planning the steps to their social marketing strategy.


Phillip Adcock and Ian Callow have announced the launch of their new book: The Presenter’s Handbook

by on June 4, 2012

Wanting to whip these speaking stalwarts into shape, Phillip Adcock and Ian Callow today announced the launch of their new book: The Presenter’s Handbook.

The book is available for purchase of today, available from: